Multi-Area Marketing
Single Spotlight
Onboarding
One Off, First Month
- Kickoff & strategy
- Online researches
- G2M strategy
- Competitive analysis
- Messaging Sprint
- Personas and customer journey
- Operational planning
- Kickoff Workshop
- Online researches
- Setting up decks & analytics
- Competitive analysis
- Messaging and storytelling
- Social presence evaluation
- Personas & customer journey
Marketing management
Ongoing
- Marketing orchestration
- Project management
- Tracking & reporting
- bi-weekly syncs
- Monthly Strategic discussions
- Project management
- Tracking & reporting
- bi-weekly syncs
Execution
Ongoing mix and match
Choose 2-3* marketing areas in parallel, (mix and match style)
Some activities can be toggled between months:
- Content creation and promotion – strategy, planning, creation, promotion, and tracking (including SEO optimization)
- Lead gen & PPC* – (2-3 channels- Linkedin, Facebook, Twitter, Reddit, Taboola, Influ2 etc. ) , includes ABM, Search or smart targeting, including competitor research, audit, creative and more.
- Social media management (strategy, content reformatting, multi posts week, growing followers)
- Marcom, events* & product marketing*
- Webinars & email marketing*
- Website operations
- PR releases
- SEO internal + external
- Marketing automation operations*
Focus on 1-2* marketing area
Some activities can be toggled between months:
- Content creation and promotion – strategy, planning, creation, promotion, and tracking (including SEO optimization)
- Lead gen & PPC* – (2-3 channels- Linkedin, Facebook, Twitter, Reddit, Taboola, Influ2 etc. ) , includes ABM, Search or smart targeting, including competitor research, audit, creative and more.
- Social media management (strategy, content reformatting, multi-posts week, growing followers)
- Marcom, events* & product marketing*
- Webinars & email marketing*
- Marketing automation operations*
Project-based activities (Talk to us)
These activities can be executed as a ‘one-off effort’ that’s included in the monthly ongoing payment, or on top:
