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Scaling up your B2B Lead-Gen results requires persistence, knowledge and automation tech by your side

WHAT DO WE MEAN BY ‘PR AND THOGUOHT LEADERSHIP’?

 

You probably know that for B2B companies trust is a crucial piece in the puzzle and in many cases can make a difference between success and failure.

Gaining trust and prestige in your market depends on the quality of deliverables, level of service and past accomplishments; especially of milestones you have committed to meet. But there are other ways to contribute to the trust building effort.

We will use thought leadership and PR activities to create a presence for your company in top (relevant) media outlets, content publishing platforms and a variety of online discussions.

Thought leadership is built using content marketing, social media communities marketing, official PR announcements, mentions in multiple media outlets, guest posting and co-marketing initiatives.

This service package is best for Startups and tech companies that are specifically looking for creating awareness and to improving their positioning in the market. This package is perfect for companies that have enough interesting news to share, frequently, and for those who have a specific need to position certain team members as opinion leaders and subject matter experts in their industry.

Here’s what included in our ‘PR and thought leadership package’:

 

B2B companies use high-quality content to demonstrate that they truly understand their market and their ecosystem. We write best-in-class , tailor-made content. We then use a variety of promotion methods, distributing the content in many professional communities and  content publishing platforms. We also use the content as an account based marketing enabler.  Content we will create will position you as a market leader, but can also be used in your lead-gen and inbound marketing operation.


Official PR announcements, telling a worthy and interesting story will support your positioning, help you raise money, gain the trust of your target audience, and more. We will serve as your global PR agency and will write your PR announcement, create an impressive online press room, run advanced media research and pitch the media in order to gain multiple mentions.

 


Being featured or mentioned in a popular blog  or publication is one of the best ways to gain awareness and positioning in the market. There is also valuable SEO power to be gained. We will work to get your brand mentioned in relevant, popular industry outlets. We will also work with selected partners to secure guest post opportunities in their outbound communications.


Social media groups have become extremely dominant in the B2B scene. This is why B2B is often called B2P (business to people). And this statement is just as relevant for companies that target enterprises as well. Members of professional communities share information about new tools and services, they make referrals to companies they trust and they participate in discussions. We leverage this huge social communities power to present your content and news to the right people.


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QUOTES FROM CUSTOMERS

Netafim

G2M Team was the ideal partner and handled all moving parts perfectly. They had a critical role in our success at Agritech

Helene Gordon
Senior PR & Marcom Manager / Netafim

Ibex Medical Analytics

G2M Team is the ultimate partner for a company like us, looking to establish and develop our marketing DNA

Joseph Mossel

Intuition Robotics

G2M planned and created all the marketing materials we needed for a successful launch, faster than we could ever imagine and without compromising the quality. G2M’s umbrella of services is exactly what startups need!

Dor Skuler

Exampal

G2M practically established our marketing operation, taking the lead and executing around all the marketing buckets that were critical for our KPIs: Content marketing, email marketing, lead generation campaigns, SEO, conversion optimization and more. The results were immediate.

Oren Jackman
Co-Founder and CEO / Exampal

SafeDK

G2M manages all our marketing activities. Starting with our strategy and branding, setting KPIs, through infrastructure automation and our customer management system, running our social channels, blogging / messaging and every other marketing related activity. Flawless execution, admirable dedication, great results. Highly recommended team.  

Orly Shoavi
Founder and CEO / SafeDK

Infinity AR

G2M is a priceless extension of our team, for both strategy and execution, all in one. They are our genie in a bottle!

Motti Kushnir
CEO / Infinity AR

Spikko

G2M is our focal point to all app marketing needs. They just know all there is to know

Shai Benarzi
Founder and CEO / spikko

drupe

G2M is the optimal solution for a mobile app startup taking its first steps in the B2C industry

Barak Witkowski
Co-Founder & CEO / drupe

Ginger Software

It's great to have someone who keeps asking the hard questions, and searching for better solutions.

Maoz Shacht

Lumos Global

With G2M we managed to achieve great results in a short time. They deeply understand the start-up spirit and pace, and demonstrate exceptional professionalism with digital and social marketing best practices.

Hila Bitton
Marketing Communications Manager / Lumos Global