My list of 7 winning tactics for medical technology marketers

My list of 7 winning tactics for medical technology marketers The medical field is a unique ecosystem. Within it, the medical technology industry holds a prominent place. The global medical technology industry spans numerous companies whose products ensure that the prevention, diagnosis and treatment of medical conditions and diseases is smoother and has more positive… Read more »

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B2B Marketing on Steroids – 8 Practices for Staying Ahead of the Pack

B2B marketing has significantly changed – are you doing everything you can to beat your competition? B2B marketing has changed tremendously in recent years. All of this is the result of the rapid evolution of the digital world, the availability of more and better technological tools geared towards marketing, and marketers’ increased proficiency in technology… Read more »

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Test yourself. Do You Know What is Digital Marketing, and What is it Not?

It seems that nobody talks about plain marketing anymore… I keep hearing “digital marketing” “mobile marketing” or “online marketing”, but mainly digital. Running a simple Google search terms analysis (using the Google keywords tool) I immediately saw that needed, digital marketing has become a buzzword.   But, do people really know what on earth is digital… Read more »

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